Today is Black Friday, which has been hyped on television commercials, newscasts, web sites, and every other place you can think of since last June. I even heard that they are having Black Friday specials this year on the notorious Dark Web, too. I myself am underwhelmed. I worked in the book business for most of my life. The day after Thanksgiving was always called the busiest day of the Christmas shopping season, but at least in the book business, and probably many other retail operations, that is not true. The busiest day for us at both Walden Books back in Chicago and Hatch's in Denver was the Saturday before Christmas. People were desperate to find gifts, and the frenzy never let up all day long. And by the way, I took the photograph above featuring Santa Claus this past Sunday at the Treasure Coast Mall in Jensen Beach, Florida, a full five days before Black Friday. Talk about rushing the season. And as you can see, he isn't exactly doing a box office business. Surprise!
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